Creatives are artistically driven: they thrive on originality, romance and expressing themselves thru the five senses.
The Athlete is physically-driven. Athletes thrive on anything related to health and body.
The Rebel is freedom-driven. Rebels thrive on wild and uncensored behavior.
The Caregiver is relationship-driven. Caregivers thrive on caring and nurturing.
The Visionary is idea-driven. Visionaries thrive on hyperfocus and intuition.
The Royals are power driven. They thrive on control, entitlement and luxury.
The Performer is attention-driven. Performers thrive on entertaining and eccentricity.
The Spiritual is belief-driven. Spirituals thrive on prayer and seeking.
The Tastemaker is aesthetically-driven. Tastemakers thrive on trends, decor and fashion.
The Explorer is discovery-driven. Explorers thrive on adventure and travel.
The Advocate is cause-driven. Advocates thrive on social and environmental responsibility.
The Intellectual is data-driven. Intellectuals thrive on thinking and learning.
The Tastemaker is always on top of the trends—or starting their own. Their sense of style is second to none and their taste, impeccable.